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Patriot Arms Branding


Patriot Arms – Complete Branding Project

Patriot Arms was a brand new retail gun establishment needing the basic branding start up package to help build a new corporate brand and develop a professional looking, iconic logo that would be known around St. Louis for years to come.

MOTO Marketing Group started with using an actual Patriot holding an automatic rifle in red, white and blue for the corporate logos and then consistently and efficiently carried that look through all the marketing, social media pages and printed materials.

To carry the new brand look and feel into the retail location we configured a realistic, cost efficient plan to produce affordable signage and carry the brand’s patriotic colors throughout the inside and outside of the store. The owners did not want an actual website so we set them up with a professional Facebook business presence using the store’s main URL. The URL’s and Company Emails were set up through a owner’s personal GoDaddy account that they own and control. This initial project was created as a basic plan to get the brand up, working turn-key, enable the client to take over from that point in-house and promote their products and services to the masses.